Whitepaper: Winning customer loyalty in the digital age


Apr 2021

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New whitepaper: The customer engagement imperative

In the digital age, what strategies are leading businesses using to increase customer loyalty and engagement?

We surveyed 454 businesses and conducted in-depth interviews with five senior leaders from Pret A Manger, The Athletic, Ocado Group, Virgin Money and ClassPass to find five key recommendations for successful digital growth, across areas such as subscriptions models, data insights and personalised content.

Read the whitepaper here.


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We've helped companies around the world future-proof their businesses - and we can do the same for you.

There's a lot at stake when you're creating a digital revenue stream - so naturally, you want to arm yourself with the best knowledge and expertise to make the correct decisions. Our team bring over 100 years of consulting rigour and world-class FT digital experience, to help you thrive in the new digital economy.

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