Our story
Our story

We know what it takes to transform, because we've done this at the FT.
The Financial Times transformed from a predominantly advertising-driven print model to a profitable subscriptions business - achieving its goal of over 1 million paid readers in 2019, a year ahead of schedule.
By turning our business into a digital-first model, we future-proofed our 130 year old brand - and generated significant new sources of revenue.
We achieved this by refining our best-in-class capabilities in data, strategy and digital transformation over ten years - expertise we’re now sharing to help businesses such as yours grow rapidly. We’ve worked with companies around the world from a wide range of sectors, helping create transformation, innovation and long-term digital growth.

Audience
1.09 million
paying readership as of 2019
+9%
year-on-year growth of digital revenue
97%
increase in weekly page views during COVID-19 lockdown
3 months
to hit subscriptions goal for the entire year during lockdown

The Financial Times's Journey

News and press
News and press
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We've helped companies around the world future-proof their businesses - and we can do the same for you.
There's a lot at stake when you're creating a digital revenue stream - so naturally, you want to arm yourself with the best knowledge and expertise to make the correct decisions. Our team bring over 100 years of consulting rigour and world-class FT digital experience, to help you thrive in the new digital economy.
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